Launching Soon – eBook “How to Choose a Home Business Idea and Become a Homepreneur. Plus 50 Home Business Ideas”

I transitioned to freelance writing after working in the banking industry for fourteen years. The decision to change tracks was both professionally and personally motivated, but it is one that I have rarely regretted. I shared my experience of starting as a freelancer in my first eBook called ‘Guide to Becoming a Freelance Writer – How to Use Freelancing Websites to Source Jobs and Make Money from Home, which was published on Amazon Kindle in April 2016.

Being a freelancer has taught me so much about managing a business, cause that’s how you have to view any money-making venture. In my case, the key decisions to be made were deciding what type of content writing I was good at, which clients I should work with and where do I find them, how much to charge for my writing services, and which online channels I could use to promote myself.

In addition, over the last six years, I have read and written loads of content on starting a business, the challenges of being a business owner, and the technologies available to manage and promote a business. A couple of friends have also sought my guidance on freelancing and starting their business.

Second ebookMy experience as a former corporate employee,  business writer, and an adviser to friends, led me to write my second eBook. The eBook is tentatively titled,  ‘How to Choose a Home Business Idea and Become a Homepreneur. Plus 50 Home Business Ideas’ and should be available on Amazon Kindle within the month.

What’s the eBook About?

Most of us would love to give up the drudgery of a job and become a home business owner. But the transition from employment to becoming a homepreneur, as you probably already realize, is not an easy one.

For many aspiring home business entrepreneur or homepreneurs, the biggest roadblock is their inability to decide which business venture to pursue. After all, potential business ideas are a dime to a dozen.

You will find loads of business ideas on the internet. You could draw inspiration from your personal interests or professional experience. Perhaps you have learned of a business opportunity from a friend. A personal problem that you faced, may offer insight into the idea for a new business.

But which home business idea is right for you?

And once you decide the business idea, how do you make a start?

img_1648.jpgIf you too are grappling to find answers to these questions, then my second eBook is just what you need. ‘How to Choose a Home Business Idea and Become a Homepreneur’ has been written specifically to help you choose a home business idea and take the first steps towards actualizing your home business idea.

The eBook will give you food for thought on how you need to think strategically about every aspect of your home business. It will help you –

  • Assess whether you are ready to become a home business owner.
  • Understand the advantages of home business ownership.
  • Understand how to overcome the disadvantages of managing a home business.
  • Evaluate which home business idea works best for you.
  • Create a workable business plan to get started.
  • Understand what it takes to succeed as a home-business owner.

As a homepreneur, you are about to embark on one of the more rewarding phases of your life. Not having a boss to answer to, the joy of making all the decisions and growing your business from scratch, and the possibility of becoming an employment generator, the path to becoming a home business owner is certainly exciting.

A home business may be a small-sized venture, but starting it will require all the time, energy, positive attitude, resources, and creativity you can muster. As an entrepreneur, the stakes are always high, especially if you are the primary bread- earner of the family, or if you plan to dig into your savings to fund the business.

The transition to becoming a homepreneur must, therefore, be made with a clear understanding of what your business stands for, who are your customers, how will you sell, and how will you ultimately build a sustainable business.

The eBook is about 10500 words spread over eight chapters. Good friend Hazel Kamath @ TangleWithHazel has graciously agreed to provide doodles for the eBook. Here’s a sneak peek at some of the images.

 

 

 

 

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Starting a home business, Importance of a business plan

8 Reasons to Write a Business Plan for Your Home Business

Do you have a home-business idea but don’t how to make a beginning?

Having decided which business you want to be in, the first step to putting your ideas into action is to write a business plan.

A business plan is a 360-degree assessment of your home business. It documents every aspect – from defining your product, industry, customers, and competition, to listing your marketing and distribution strategy, sales targets, and business expenses.

Importance of Writing a Business Plan

If creating a sustainable small business from home is your end goal, a business plan is your roadmap to get there.

Almost everyone who intends to start a business, or wants to make major changes to an existing business (e.g. launching a new product or implementation of a new technology), must write a business plan.

Starting a home business, Importance of a business plan

Importance of a Business Plan

A business plan will help you in the following ways as you start a home business –

1. Stay focused: It keeps you focused on your business goals, as you grapple with the day-to-day challenges of your new enterprise.
2. A sense of business: It gives you a sense of creating a ‘business’ even when all you have is a laptop and a telephone to get started.
3. SWOT assessment: It compels you to identify the threats and opportunities you will face both in the present and in the near future. This assessment helps you develop strategies to circumvent the risks, and leverage favorable conditions.
4. Share your ideas: It’s a valuable document for sharing with investors, lenders, and potential employees, on what makes your business worth their time.
5. Division of work: If you have a business partner, detailing your business helps in allocation of responsibilities.
6. Help items: It also serves as a means for identifying which aspects of your business you need help with. E.g. Social media marketing or website creation, may not be your expertise, and it may make sense to hire a freelancer for the job.
7. Serves as a benchmark: Evaluating your progress against the milestones listed in the business plan will help you assess the correctness of your day-to-day business decisions.
8. Understand the financials: If you plan to enter a business that requires a large investment, or where goods are sold on credit, a business plan will help you list potential sources of investment, and how you need to manage your cash flow.

The level of detailing will depend on the size of your business, as well as the end purpose of drafting the plan. Although the length of a business plan can vary from a few pages to more than a hundred pages, for most small businesses, a business plan of 10- 20 pages is sufficient to draft a working strategy.

That’s all for now folks.

Ensure that you press ‘follow’ button above to stay tuned and receive informative updates on working as a freelance writer,  web content writing tips, and managing a home business.

( image source)

The Risks and Rewards of Freelance Writing

As with any profession, freelance writing has its pros and cons. Before you quit your job to become a freelance writer, you need to understand what it’s like to be one.

It’s three years since I became a full-time freelance writer. I dabbled with freelance writing assignments for about two years before I quit my job.

I have no doubt in my mind that in freelancing writing I finally found what I was meant to be doing. I love working for me, and I am a happier person now than when I was as a banker earning the fat monthly cheque. Yet, I would be lying if I said all was hunky-dory. I do at times miss the comfort and security that come with holding a steady job.

Remember those times when you fell in love but were not sure whether the person was right for you or not, and you made a list of positives and negatives, to help you make a decision on the relationship? Well, that’s what I have done with my “love, but not so sure” relationship with freelance writing.

I hope the analysis will help you make a better decision about your pending decision to turn freelancer.

THE PROS OF BEING A FREELANCER

As a content writer bidding for jobs, it’s exciting to get a new contract, work with international clients, write for different businesses, earn in dollars while working from home, and to see your writing help businesses achieve their goals.

I no longer have to contend with long commutes to work, attend business meetings that seem never ending, or go through the dreaded annual appraisal. And oh did I mention the office politics?  That seemingly harmless colleague who is secretly harbouring a ‘pull you down’ agenda, well, there’s certainly none of that. I choose whom I want to work with and how much work I want to take on.

Enterprise mobility may still be a nascent initiative in many companies, but  I already enjoy that as a freelance writer. All I need is a computer and an internet connection. Web-based applications such as Writebox and Dropbox give me access to my work files from any computer. I can work from anywhere and anytime, which really suits me as a young mother and an Army wife. All this while having minimum overhead expenses.

Freelancing is exciting. There is always something to do or learn. When I am not working, I am busy looking for new work and catching up with old clients. I am always learning new ways to improve as a writer and online marketer. I now have a much better grasp of various facets of business,  especially when it comes to product development, branding, and social media management.

Doing my own thing gives a satisfaction that no 9 to 5 job can match. Come to think of it I always had a hard time truly agreeing with the approach the boss would take; I’d much rather do things my way. Wouldn’t you?

THE CONS OF BEING A FREELANCER

When you choose to become a freelancer on the World Wide Web, you take on the challenge of competing on a global stage. You compete with freelance writers from North America, Asia, Australia, Africa and Europe. The bidding war revolves around each writer’s skills, experience, price and proposed delivery date.

With the thrill of being a business owner, comes added responsibility. You are the strategist, salesperson, marketer, social media specialist, customer service, and operations specialist. You have to know it all and do it all.

You are continually seeking new clients and trying to bring in more work from existing clients. You are lucky if your sales pitch conversion rate is more than eight to ten percent of customers.

Saturday and Sunday are no longer sanctimonious as days where you can take off. There are days of no work, followed by days where there is more work than you can So you work when you have to, which may include weekends. Yes, there is greater flexibility for fulfilling personal commitments, but time is as scarce as ever. As a freelance writer, you are multitasking for most of your work day and time just flies. You need to cross-check your planner continuously for delivery schedules, making sure you stay on track.

Quitting the comfort of a well-paying job to start your venture is fraught with uncertainties. As a freelance writer, if you aren’t working, you aren’t earning.

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So should you jump on the freelancing bandwagon? Having weighed the pros and cons of life as a freelancer, this is a question that only you can answer. Although you will receive well-meaning advice from family and friends, it has to be ultimately your call. If you can cope with the ‘uncertainty’ of how much you will earn by when (especially in the initial phase), then freelance writing offers you an exciting opportunity to be the captain of your ship. But, if you aren’t motivated enough to stay focused and work all by yourself, then you will find the going rough in the turbulent world of freelance writing.

Guide to Becoming a Freelance Writer

Download eBook for Free – Guide to Becoming a Freelance Writer: Use Freelancing Websites to Source Content Writing Jobs and Make Money from Home!

Answer these questions –

  • Have you always had a flair for writing?
  • Do you pride yourself on being a good communicator?
  • Do you have a knack for presenting facts in an informative and logical way?
  • Do you want to be the boss of you?
  • Do you want to make money from home?

If you just nodded your head in agreement with most of these statements, then freelance content writing is a viable work from home option for you.

My eBook ‘Guide to Becoming a Freelance Writer’ will help you break into the competitive world of web content writing by teaching you everything you need to know about freelancing websites.  Here you will find a step-by-step approach to –

  • Starting as a freelance content writer
  • Getting content writing jobs with international clients through freelancing sites, and
  • Building your freelance writing business to give you a steady stream of income.

Based on my experiences as a freelance writer, the eBook is loaded with practical tips on creating a freelance writer’s profile, bidding for content writing jobs, determining your writing rates, keeping clients happy, using online tools to boost your productivity, and much more.

There is also an eBook summary with takeaways from each chapter, to keep as a ready reckoner long after you have finished reading it.

As a freelance content writer, you are your own boss – choose whom you want to work with, and how much you want to work. Best of all, you can make money working from the comfort of your home with negligible overheads.

Download this eBook now, as a first step to starting as a freelance writer and making money from home! The eBook can be downloaded for FREE between 18th and 20th April on Amazon Kindle Store.

Guide to Becoming a Freelance Writer