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Love in the 21st Century (Podcast)

February 13, 2021

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The average website reader scans an online article for a few seconds before deciding whether they want to continue to read the content or should they click the back button. Therefore, minimalist impactful writing is a must-have skill for an online content writer. Unless asked by your client, the thumb rule is to write content that is simple and concise and has coherent paragraphing. Use Grammarly and Read Aloud to assess your writing. Also, read the content on another device ( e.g., move from your laptop to reading it on your mobile) to help spot areas for improvement in your writing.

When writing a business article, stay ‘current’ in the information. With knowledge and technology evolving rapidly, you must only include content that is relevant and forward-looking. Only reference research material published in the last three years. Also, where possible include recent developments, industry statistics, or infographics relevant to your topic.

Online tools for freelance writers.

Change in business is never easy. But it almost always forces us to come out of our comfort zones and look at things from a fresh perspective. Press 'Like' if you agree.

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